In the heart of the exclusive West Hollywood Design District, the Minotti Los Angeles flagship store gets a new look with an interior design by Minotti Studio, the creative heart of the company, featuring a mix of best-sellers and distinctive pieces from the latest collections.
The large windows and the "Warm Grey" glossy resin floors reveal an elegant and refined setting, in typical Minotti style: the dark wood ceiling runs through the entire store, connecting the different spaces and creating the vibe of a home with a contemporary spirit.
A renovated display concept for the store, in which brand new settings alternate harmoniously and coherently. The most distinctive furnishing pieces are, for the outdoor area, the Patio seating system by GamFratesi, the Torii Nest Outdoor armchair by Nendo and the Stony coffee table designed by Rodolfo Dordoni, set against a backdrop of black Marquina marble.
On the other hand, the protagonists of the living areas are the bestsellers Freeman, Hamilton, and Alexander seating systems, along with the most recent Roger modular system accompanied by the Belt seats. The latter are complemented by a white plaster architectural fireplace suspended in the centre of the showroom, characterised by a bas-relief, a distinctive symbol of Minotti's signature decorative style.
In the night area, a master bedroom houses the Brasilia seating system and the Brasilia Bed by Marcio Kogan / studio mk27, in distinguished, elegant shades.
The layout design is completed by the styling, planned with great attention to detail and the careful selection of works of art, both giving a perfect Los Angeles-style feel to the Minotti collection, easing it harmoniously into the vibe of the Californian city.
Minotti Los Angeles by Ecru Inc.
8936 Beverly Blvd
Los Angeles CA, 90048 - United States
T: +1 310 278-6851
E: info@minotti-la.com
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