在Minotti与家天地Domus Tiandi的战略合作伙伴关系的基础上,全新Minotti旗舰店在深圳开幕,值得一提的是,家天地Domus Tiandi是中国首屈一指的高端家具零售商,此前,Minotti已经在上海和北京大获成功。全新旗舰店的面积将近1000平方米,地处深圳最具活力的商业地段,深圳是一座蓬勃发展的年轻城市,国际化的现代设计和生活风格在此倍受青睐。
深圳旗舰店项目系Minotti Studio与家天地合资公司。Minotti Studio是Minotti旗下创意部。家天地追求卓越,注重每一个细节。在艺术品和配件等方面,家天地给出了一些独到的见解,使Minotti更加完美地融入中国文化与生活方式。
以雄伟的外立面作为特色,搭配精妙的“都市”风尚,设计打造出别具一格的内涵。新空间传递出华美宏大与时代感。
室内设计理念强调突出空间高度的宏伟气势。旗舰店共占据两个独立楼层,均采用壁炉这一建筑元素进行装点。壁炉正是最具Minotti身份象征,且重复运用的显著符号。
一楼矗立着一个巨大的壁炉,高达5.5米,重新演绎独特的八角形造型,与意大利梅达Minotti老家的第一个壁炉一脉相传。去年,公司七十周年庆典也采用了壁炉元素。
与之相邻的是一个极具雕塑感的接待台,散发着绸缎般的青铜色光泽,恭候四方宾客。采用一种独特的建筑元素—高大的轻质墙板作为背景,极具模块式“榻榻米”设计效果。
一楼精彩诠释品牌的价值理念;二楼则设计营造一种居家氛围。宾客可搭乘电梯来到一个优雅的Minotti式大厅。随后步入公寓,起居区、餐厅、书房、主卧室逐一呈现在宾客面前。摩卡色奢侈细木作,斜面天花板以及柔和的光线为房间增添了私密性和迷人魅力。
6月16日,旗舰店举办了一场盛大的开业大典,庆贺Minotti最新产品精彩亮相,百分百 “地道意大利”的极致品质。Minotti家族成员及家天地热忱邀请了众多尊贵嘉宾莅临现场。嘉宾包括中国知名开发商、设计师、建筑师、记者、全球知名企业家、设计品鉴师、艺术家及Minotti重点客户,等。
置身于美轮美奂的精美食物与撩人心弦的音乐之间…完全是最纯粹的意式生活写照;引领了社会精英阶层, 领略意大利奉献给世界的新式“居家生活”精髓。在此,Minotti携手家天地,期盼在深圳开启新篇章,为这个独具一格和另人惊艳的市场提供无限可能。
MINOTTI SHENZHEN
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